Rebellion & the Rocket Boys of Le Mans
Today Rebellion and Peugeot announced that both companies will work together and compete in the WEC and Le Mans Hypercar class in 2022. This article about Tomy RocketByZ and his cooperation with the Swiss company during the 24 Hours of Le Mans is just perfect. We do hope Tomy gets to have a role in that hypercar art livery!
In any case, here’s what we would like to share with you.
During Le Mans this year, concept artist Tomyboy RocketByZ joined the colourful race week. He partnered with Rebellion Racing and created the 24 Hours of Le Mans liveries of both LMP1 racing cars: with a true rebellious neon artistic vibe to it. Everyone entered the Rebellion cheerful mood I believe, especially during the Driver’s Parade. They were the most interesting and fun team to watch and follow there.
We truly got curious about his vibrant style and wanted to know a bit more about the creative process and how this adventure started for him. Therefore, we decided to approach Tomy with some questions, to which he kindly provided us with answers.
Here it is!
1. During the partnership with Rebellion Corporation, you produced two liveries and a limited-edition watch to celebrate the legendary 24 Hours of Le Mans this year. What triggered this collaboration? What was the initial approach?
Three months before Le Mans, I met Calim Bouhadra in Switzerland. We had a meeting and for me,
collaboration is really about the sympathy and the feeling for the idea as well the vision. I felt like we had the same DNA, do you know what I mean? The best thing for me was that Calim didn’t limit my creativity. I could do anything I had in mind. He just wanted me to feel really good about everything I did and everything I designed. So that’s how I did it from from day one. I had never done this type of work before, especially in the motorsport business. I have ‘artified’ many cars before. However, I never thought this was something that would get as big as it did. When I designed the cars, I thought maybe a few people were going to like it and maybe some wouldn’t. But to my surprise, a lot of people were really into it.
Also, we did the limited edition of the Rebellion watch. Anything I do I want it to be something different, something out of this world. And this particular watch really turned out great. I truly felt that Calim, and really the whole team, became more like a family and less like a business. It’s such a fantastic partnership when you are allowed to create whatever you have in your mind. It just makes everything so much easier!
2. What inspired you to get started with the art car creative process?
It was a big challenge for me because I had never done a race art car before. I wanted to find a connection between Rebellion and the Rocket Boys. When I set out, I didn’t want to make it look like a Walt Disney type of thing. The cars needed to have a certain aesthetic. I wanted to create some hype around the cars and they had to look different. They needed something else, something that people had never seen before.
3. How hard was it to turn your visual concept into reality? There’s wrapping so a lot of angle and bulges on a prototype to consider.
Yeah, that’s the worse part in every design. First, I started with my team, graphic-wise. I designed everything in a computer. Then we had to flip it into reality. This was the hardest part. It’s important to remember, it was three months before the race. We were working day and night to cut everything out, send everything out to France, then drive there and work on it. It was really, really difficult and a bit stressful. But in the end, it’s all about the passion. I was so in love with this work. I’m happy that everybody liked the designs and that the cars got a lot of attention worldwide.
4. You artify a lot of products, from luxury cars to fashion and day to day pieces. What makes you go so broad?
Many artists do paintings, canvas, sculptures, all kinds of stuff. But for me, it was really important to create a type of variable art. I thought about creating something that people could wear and take out, especially with this type of art with colors that make me happy. To be honest, I really love sharing this happiness with others. You know what I mean? For me, it’s the best thing when you can do it through your art. Not only hanging it on the wall but instead being able to use it daily. Something that is just made for you to wear. This was, for me, the type of vision that I had back in the day. I wanted to create more products that people could really use, handle, show, and wear. This is the idea behind my art.
5. Your signature is all about fluorescent colors which was very trendy in the 60’s and 80’s. Your art is shiny, very positive, and doesn’t go unnoticed. You really want to standout, right? What’s the message behind this glowing art?
Yes, I am still in love with these type of colors because they make me happy. What I like best is when you turn them into UV light, they glow by night. What’s fantastic is my art at night comes to life. I still feel the sixties and eighties. The thing is back in the day everything was more overloaded and exaggerated.
Today, I try to be truly aesthetic and bring more colors into peoples lives. I want to show them different types of art. For me, colors give me good energy. When I create with them I feel very happy. Art nowadays, most of it, is really hard, heavy, and full of strong messages. It is dark and I don’t like that. I see art as a way to make people happy. It has to give you a good feeling. For me, this is the most important thing.
I want to make people happy and give them a little bit of this happiness. And that’s why I’m going to Poland next year, for my first outdoor public installation. I want to get more into urban art and all this kind of stuff. Bring more colors into the cities. There is too much gray and black in this world. This is my vision and this is the way that I want to go.
6. How do you see your art in a decade? What will change?
As time goes by an artist also evolves and see things differently. There’s no limitation to art. As for me, I don’t see myself stopping when it comes to creating art.
I don’t like to be in the middle of anything, I’m usually a very shy guy so I don’t particularly like the limelight. The art is what matters, not me as a maker or as an artist. All I want to do is make people happy about life through my art. If they are happy and if they like what they see and feel what I do then this is the best and biggest love that I can get out of my art. You know what I mean? I want to leave footprints in this world. This is my thing. It’s not about the fame and all this kind of stuff. I don’t give a fuck about fame. For me it’s more about the art. This is my path. No matter who I’m talking to I treat everybody the same way. It doesn’t matter if they are rich or poor. I don’t like people with attitudes. I especially hate selfish people. It’s important to remember that we should be kind to one another and support each other. I think this is how we change the world for the better.
Photos by Phaceless Photographer